Too many employers view social media as the equivalent of a talent takeaway.
They think that if someone is on LinkedIn, then they are fair game to be recruited. True, you might be able to send them an InMail, but top talent gets countless such cold approaches every month.
Unless your approach is respectful and compelling, they are likely to ignore it; filing it under “delete” with the rest of the spam that floats around the internet. Shame, because you might think your vacancy is a perfect fit for them, but unless they feel something for your company, your message will barely register.
Top talent simply can’t be ordered like a takeaway.
Top talent simply can’t be ordered like a takeaway.
That’s why good recruitment agencies are specialising in ever more tightly defined niches. Technology is increasingly taking away the grunt work from recruiters, so they’re able to focus on getting to know their candidate base intimately – in a way that no employer (with its multitude of functions) possibly can.
Employers work with great recruitment agencies because they want a personalised shopping experience, not TK Maxx.
Great recruiters are able to identify, woo, nurture and influence quality candidates within their network over a period of years, and when the time is right, they know which buttons to press in order to pique their interest in a new opportunity.
Top talent is often pretty happy and content where it is, so it takes a gargantuan (human) effort to turn their head. This unique influence recruitment agencies have, will be critical to the survival of the recruitment industry in the future, and in our experience it is the recruitment consultants with the best soft skills and most empathy who win.
Top talent is often pretty happy and content where it is, so it takes a gargantuan (human) effort to turn their head.
That’s why we’re backing recruitment agencies, and why we don’t think technology will ever replace them.
No, we think technology can commoditise some of the admin associated with the process, even support the identification/search process – and it can definitely help grease the communication wheels between employers and recruiters – but it will never replace the human bit; the softer skills.
We’re using technology to facilitate better relationships between recruitment agencies and employers, because we think the best way to find “off market” talent is to use a headhunter. A specialist recruitment agency.
We think the best way to find “off market” talent is to use a headhunter. A specialist recruitment agency.
Hence we built a recruitment agency marketplace to connect employers with a brief to the UK’s best specialist recruitment agencies. And why we’re putting all our energy into building tools to grease the relationship wheel, not circumnavigate the supply chain (agencies).
What’s more, marketplaces are inherently meritocracies, and we want Hiring Hub to become a TripAdvisor of sorts in the recruitment industry to help employers find and work with the best agencies. Hence we’re using data and reviews (from other employers) to help signpost the best recruiters in each sector.
Agencies, meanwhile, can develop their reputation online while meeting new employers and growing their fee income.
It still isn’t as easy for them as ordering a takeaway, but it is a hell of a lot easier – and faster – than making a meal yourself.
Want to learn more? Click here if you’d like a quick demo of the marketplace.
